You don't need
another plan. You need
someone watching.
Meet Alex — the coach inside Harcie. He builds your training, your meals and your supplement stack, then rewrites them every week from your weight, your recovery, your logged sets and your progress photos. Text him like you'd text a coach.
No forms. No dashboards.
Just tell him.
Every other app hands you a plan and forgets you exist. Alex is holding seven weeks of your history — every session, every check-in, every niggle you mentioned in passing — and he acts on it the moment you say something.
Five things he owns
so you don't have to.
A programme built around your gym.
Goal, equipment, experience, session length, training days — Alex writes the whole block from scratch, then reshuffles it every four weeks so your body never settles.
Macros, meals and the shopping list.
Separate training-day and rest-day plans, two options per meal, cooking instructions for all of it — and a weekly shop in quantities you can actually buy. Don't have an ingredient? Say so and it's swapped.
He keeps notes on you.
Injuries, niggles, preferences, the thing you said six weeks ago. He checks the injury list before pushing you heavier, and pulls steps, heart rate, sleep and active calories straight from your watch.
Everything Alex does
without being asked.
The first 100 set
their price for life.
A human online coach runs £150–200 a month and answers when they're awake. Harcie's founder rate lands well under that — and whatever it rises to later, founders keep the rate they joined on. No promo codes, no renewal creep.